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9 Sure-fire Facebook Advertising Tips for Better ROI
While Facebook may not exactly be the flavour of the season among netizens, that opinion hardly seems to have a dent on its ad revenues. According to Business Insider, Facebook’s ad revenue will...
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How-To Verify Your Domain: Quick Facebook Tutorial to Survive iOS 14 Changes
Verifying your domain on Facebook Business Manager is a vital step right now, as it allows the utilization of Facebook’s new method to measure conversions called Aggregated Event Measurement (AEM),...
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5 Ways Facebook Advertisers Can Survive the Apple iOS 14 Privacy Update
Digital advertising has always been a growing and highly dynamic world. In December 2020, the online business world reeled from the privacy changes set to be introduced by Apple’s new iOS 14 update....
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Maximizing the Value of Facebook Marketing
A few years ago, people started adapting to online marketing through social platforms. Back then – about a decade ago – marketing was less sophisticated, and Facebook’s algorithms were less demanding....
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Which Social Networks Ranked First
When they first started, social network sites were a place to have fun, gain new followers, make friends, and post pictures. However, this scenario has changed drastically today. We have seen a lot of...
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Pros & Cons of Rebranding Facebook to Meta
One of the most well-known internet platforms, Facebook, is rebranding to signal and embrace futuristic ideas, with the term metaverse. The name Metaverse is the latest keyword to capture the...
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How to Use the Facebook Debugger to Fix Your Post
If you’re about to share a blog post or link on Facebook, you might notice that the platform sometimes generates the wrong image or description for your site. Although this can be a frustrating...
View Article3 Lessons I Learned After Spending $5 Million on Facebook Ads
As a Meta partner agency, we spend about 3 million each year on Facebook ads. Last 2 years combined, we spent about 5 mil. The more I run Facebook ads, the more I find that it is like investing in the...
View Article4 of the Best Facebook Ad Tips for Businesses
Using Facebook as a platform for advertising your business is a highly popular choice. Considering Facebook has an average of 1.62 billion daily visitors, paired with a worldwide advertising audience...
View Article3 Ways Facebook’s New Home Feed Will Impact Your Content Marketing Campaigns
In July 2022, Meta (Facebook’s parent company) announced some major changes coming to Facebook’s home page. The traditional Home page was split into two sections: Home and Feeds. The Home section...
View ArticleAdvantage+ vs. Manual Placements for Facebook Ads: 4 Best Practices You Need...
Did you know that Facebook has over 2.9 billion monthly active users? This is one of the reasons growing businesses worldwide leverage the platform to connect with a relevant audience and generate...
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A Checklist to Avoid Your Facebook Ad Account Getting Disabled
Although Facebook began as a socializing platform, over the years, it has evolved into a powerful marketing platform for businesses. Today, it stands as a towering giant, offering unparalleled reach...
View ArticleThe Art of Ad Optimization: Boosting Conversions Through Targeted Facebook...
In the world of digital marketing, mastering the art of ad optimization stands as a pivotal skill for businesses such as a self storage Vancouver facility looking to thrive in today’s online...
View Article7 Facebook Video Ads Best Practices in 2020
When Facebook CEO Mark Zuckerberg announced his plan to emphasize video content claiming that “most of Facebook will be video within the next five years,” there was no shortage of naysayers who...
View ArticleHow Meta Getting Into The AI Search Game Could Be A Game Changer For Online...
Meta’s entry into AI-powered search has the potential to reshape online advertising and challenge the dominant paradigm in digital information discovery. By developing a search engine that crawls the...
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